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creative-ads-explorer

@dkeken⭐ 15 stars

Rapidly generate up to 25 distinct ad creative hypotheses for testing. Produces a matrix of angles (pain, benefit, social proof, urgency, curiosity, comparison) x formats (static, carousel hook, UGC-style, bold-text overlay) with headline, visual prompt, and rationale for each, then generates the visuals with any image tool. Use when the user wants "ad variations", "ad concepts", "creative testing batch", "give me 25 ads", or paid-social creative ideation. Part of the Creative Production set.

Choose how to use this skill

You do not need every option. Choose the path your AI client supports. The stable page stays the same; versioned files are immutable.

1. Native installer

This listing has no registered native installer command. Use the complete package or source fallback below, depending on what your client supports.

Do not guess an installer command or replace an existing version without reviewing the diff.

2. Complete package recommended

Download the ZIP when available. It includes SKILL.md plus the references, security notes and version metadata.

No complete ProSkills package is published for this listing yet.

3. Prompt-only

Copy the prompt above when the agent can read the stable page or when you want to adopt the workflow without installing a skill.

Need only the instruction file?

Download SKILL.md only if your client requires a single file. The complete ZIP is safer for a full installation because it preserves the references and release context.

No path installs or executes anything by itself. Your agent still needs access to the project files. Before updating, compare the installed version and review the diff.

—/10

// RATINGS

⭐GitHub Stars
⭐⭐ 15 on GitHubGitHub ↗

Growing

🟢ProSkills Score
—
📍

Not yet listed on ClawHub or SkillsMP

// README

codex-skills-alternative

An open, portable reimplementation of two Codex role plugins — Creative Production and Product Design — as 19 vendor-neutral Agent Skills (SKILL.md): 17 task skills + 2 orchestrators that route to them.

Why this exists. OpenAI announced the Creative Production and Product Design plugins for Codex (June 2026), but they ship only inside Codex through the in-app Plugin Directory — and their source is not published. This repo brings the same workflows to every other agent that OpenAI doesn't serve: Claude Code, opencode, Cursor, Gemini CLI, GitHub Copilot. It's an independent, by-the-spec reimplementation written from the public descriptions — no proprietary prompts copied. (Already on Codex? You likely don't need this — use the official plugins. See the Codex note below.)

Each skill is tool-agnostic: it references generic capabilities ("an image-generation tool", "a browser-automation tool", "a web-fetch tool") so you can wire it to whatever you have — DALL·E / Imagen / FLUX / SD / Midjourney for images, Playwright for the browser, any fetch/search MCP for the web.

What's inside

Orchestrators (2 skills)

Start here — they read your request and route to the right sub-skill.

SkillWhat it does
creative-productionRoutes a creative brief to the right creative-* sub-skill
product-designRoutes a design goal to the right design-* sub-skill

Creative Production (8 skills)

Turn a brief into reviewable visual assets.

SkillWhat it does
creative-explorePropose 3-6 named visual directions + one reference image each; lock one
creative-moodboardBuild 2-4 visual territories with sample tiles for team alignment
creative-positioningMap business positioning → a concrete visual language spec
creative-offerMerchandise a specific offer/value-prop into hero visuals
creative-ads-explorerGenerate up to 25 diverse ad hypotheses (angle × format matrix)
creative-sceneRealistic product-in-use lifestyle scenes
creative-shotConsistent multi-angle product shot set (ecommerce/PDP)
creative-polishFinish a chosen visual (fix artifacts, grade, conform aspect)

Product Design (9 skills)

Turn early ideas into reviewable prototypes.

SkillWhat it does
design-get-contextClarify the brief first (goal, user, success, scope) → context.md
design-researchCompetitor scan + UX pattern research + pain mining
design-auditHeuristic audit of an existing UI (hierarchy, a11y, conversion)
design-ideate2-4 structurally different UI directions with tradeoffs
design-image-to-codeReference image → working local frontend (screenshot-verified)
design-url-to-codeLive site → editable local frontend in your stack
design-prototypeWire static screens into a clickable, runnable prototype
design-qaConformance check: implementation vs design + requirements
design-sharePublish a runnable prototype and return a shareable link

Suggested flows

  • Creative: explore / moodboard / positioning → scene · shot · ads-explorer · offer → polish
  • Design: get-context → research · audit → ideate → image-to-code · url-to-code → prototype → qa → share

Installation

A skill is just a folder with a SKILL.md. "Installing" = putting that folder where your agent looks for skills. Pick your tool below.

Quick install (any tool)

git clone https://github.com/DKeken/codex-skills-alternative.git
cd codex-skills-alternative
./install.sh            # auto-detects installed agents, installs globally
./install.sh --help     # see options (per-tool, project scope, dry-run)

The script copies each skills/<name>/ folder into the right directory for every agent it detects. Manual instructions per tool follow.

Codex (as a real plugin) — usually unnecessary

If you're on Codex, you probably don't need this. OpenAI ships the official Creative Production and Product Design plugins in the in-app Plugin Directory ("Curated by OpenAI") — if they're available in your region/plan, use those; they're more polished and wire up Figma/Canva/Shutterstock/Picsart/Fal for you.

This bundle is worth installing on Codex only as a fallback (official not rolled out to you yet) or if you want an open, vendor-neutral, hackable version with no proprietary app dependencies. The repo is still a valid Codex plugin:

git clone https://github.com/DKeken/codex-skills-alternative.git
codex plugin marketplace add ./codex-skills-alternative
codex plugin install codex-skills-alternative@codex-skills-alternative-marketplace

Or skip the plugin and just copy the skills (below) — same result, no marketplace.

Claude Code

Source: official docs.

ScopePath
Personal (all projects)~/.claude/skills/<name>/SKILL.md
Project (committed to repo).claude/skills/<name>/SKILL.md
# Personal install (all 19)
mkdir -p ~/.claude/skills
cp -R skills/* ~/.claude/skills/

# Project install (this repo only)
mkdir -p .claude/skills && cp -R skills/* .claude/skills/

Claude Code watches the directory live — no restart needed. Invoke with /design-get-context or let it auto-trigger by description.

opencode / Codex CLI

opencode and Codex read the universal .agents/skills/ path plus their own dirs.

ToolPersonal path
opencode~/.config/opencode/skills/<name>/SKILL.md
Codex CLI~/.codex/skills/<name>/SKILL.md
Universal (both + others)~/.agents/skills/<name>/SKILL.md
# opencode (global)
mkdir -p ~/.config/opencode/skills && cp -R skills/* ~/.config/opencode/skills/

# Codex CLI (global)
mkdir -p ~/.codex/skills && cp -R skills/* ~/.codex/skills/

# Or the portable path both pick up:
mkdir -p ~/.agents/skills && cp -R skills/* ~/.agents/skills/

Restart Codex after copying so it picks up new skills.

Cursor

Source: Cursor docs. Cursor is project-scoped (no personal dir) but also reads ~/.cursor/skills/ and, for compatibility, .claude/skills / .codex/skills / .agents/skills.

ScopePath
Project.cursor/skills/<name>/SKILL.md
Global~/.cursor/skills/<name>/SKILL.md
# Project install
mkdir -p .cursor/skills && cp -R skills/* .cursor/skills/

Then reload: Cmd/Ctrl+Shift+P → "Developer: Reload Window". Skills appear in Settings → Rules → "Agent Decides". Invoke with /design-audit or by description.

You can also import from GitHub: Settings → Rules → Add Rule → Remote Rule (GitHub) → paste this repo URL.

Gemini CLI / GitHub Copilot / others

These follow the same SKILL.md standard and read ~/.agents/skills/ (or their vendor dir). Use the universal path:

mkdir -p ~/.agents/skills && cp -R skills/* ~/.agents/skills/

Path reference

AgentPersonalProject
Claude Code~/.claude/skills/.claude/skills/
opencode~/.config/opencode/skills/.opencode/skills/ or .agents/skills/
Codex CLI~/.codex/skills/.codex/skills/ or .agents/skills/
Cursor~/.cursor/skills/.cursor/skills/
Universal~/.agents/skills/.agents/skills/

Wiring the tools

These skills name capabilities generically. Map them to whatever your agent has:

Skill needsWire to (examples)
Image generation / editDALL·E, GPT-Image, Gemini Imagen, FLUX, Stable Diffusion, Midjourney, or any image MCP/CLI
Browser automationPlaywright MCP, Puppeteer, Chrome DevTools
Web fetch / searchany fetch/search MCP, curl, Tavily, Exa, Firecrawl
Vision / image readyour agent's native image-reading tool

If a capability is missing (e.g

// HOW IT'S BUILT

KEY FILES

skills/creative-ads-explorer/SKILL.mdREADME.md

// REPO STATS

15 stars