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creative-ads-explorer
Rapidly generate up to 25 distinct ad creative hypotheses for testing. Produces a matrix of angles (pain, benefit, social proof, urgency, curiosity, comparison) x formats (static, carousel hook, UGC-style, bold-text overlay) with headline, visual prompt, and rationale for each, then generates the visuals with any image tool. Use when the user wants "ad variations", "ad concepts", "creative testing batch", "give me 25 ads", or paid-social creative ideation. Part of the Creative Production set.
Choose how to use this skill
You do not need every option. Choose the path your AI client supports. The stable page stays the same; versioned files are immutable.
1. Native installer
This listing has no registered native installer command. Use the complete package or source fallback below, depending on what your client supports.
Do not guess an installer command or replace an existing version without reviewing the diff.
2. Complete package recommended
Download the ZIP when available. It includes SKILL.md plus the references, security notes and version metadata.
No complete ProSkills package is published for this listing yet.3. Prompt-only
Copy the prompt above when the agent can read the stable page or when you want to adopt the workflow without installing a skill.
Need only the instruction file?
Download SKILL.md only if your client requires a single file. The complete ZIP is safer for a full installation because it preserves the references and release context.
No path installs or executes anything by itself. Your agent still needs access to the project files. Before updating, compare the installed version and review the diff.
// RATINGS
// README
codex-skills-alternative
An open, portable reimplementation of two Codex role plugins — Creative Production and Product Design — as 19 vendor-neutral Agent Skills (SKILL.md): 17 task skills + 2 orchestrators that route to them.
Why this exists. OpenAI announced the Creative Production and Product Design plugins for Codex (June 2026), but they ship only inside Codex through the in-app Plugin Directory — and their source is not published. This repo brings the same workflows to every other agent that OpenAI doesn't serve: Claude Code, opencode, Cursor, Gemini CLI, GitHub Copilot. It's an independent, by-the-spec reimplementation written from the public descriptions — no proprietary prompts copied. (Already on Codex? You likely don't need this — use the official plugins. See the Codex note below.)
Each skill is tool-agnostic: it references generic capabilities ("an image-generation tool", "a browser-automation tool", "a web-fetch tool") so you can wire it to whatever you have — DALL·E / Imagen / FLUX / SD / Midjourney for images, Playwright for the browser, any fetch/search MCP for the web.
What's inside
Orchestrators (2 skills)
Start here — they read your request and route to the right sub-skill.
| Skill | What it does |
|---|---|
creative-production | Routes a creative brief to the right creative-* sub-skill |
product-design | Routes a design goal to the right design-* sub-skill |
Creative Production (8 skills)
Turn a brief into reviewable visual assets.
| Skill | What it does |
|---|---|
creative-explore | Propose 3-6 named visual directions + one reference image each; lock one |
creative-moodboard | Build 2-4 visual territories with sample tiles for team alignment |
creative-positioning | Map business positioning → a concrete visual language spec |
creative-offer | Merchandise a specific offer/value-prop into hero visuals |
creative-ads-explorer | Generate up to 25 diverse ad hypotheses (angle × format matrix) |
creative-scene | Realistic product-in-use lifestyle scenes |
creative-shot | Consistent multi-angle product shot set (ecommerce/PDP) |
creative-polish | Finish a chosen visual (fix artifacts, grade, conform aspect) |
Product Design (9 skills)
Turn early ideas into reviewable prototypes.
| Skill | What it does |
|---|---|
design-get-context | Clarify the brief first (goal, user, success, scope) → context.md |
design-research | Competitor scan + UX pattern research + pain mining |
design-audit | Heuristic audit of an existing UI (hierarchy, a11y, conversion) |
design-ideate | 2-4 structurally different UI directions with tradeoffs |
design-image-to-code | Reference image → working local frontend (screenshot-verified) |
design-url-to-code | Live site → editable local frontend in your stack |
design-prototype | Wire static screens into a clickable, runnable prototype |
design-qa | Conformance check: implementation vs design + requirements |
design-share | Publish a runnable prototype and return a shareable link |
Suggested flows
- Creative:
explore/moodboard/positioning→scene·shot·ads-explorer·offer→polish - Design:
get-context→research·audit→ideate→image-to-code·url-to-code→prototype→qa→share
Installation
A skill is just a folder with a SKILL.md. "Installing" = putting that folder where your agent looks for skills. Pick your tool below.
Quick install (any tool)
git clone https://github.com/DKeken/codex-skills-alternative.git
cd codex-skills-alternative
./install.sh # auto-detects installed agents, installs globally
./install.sh --help # see options (per-tool, project scope, dry-run)
The script copies each skills/<name>/ folder into the right directory for every agent it detects. Manual instructions per tool follow.
Codex (as a real plugin) — usually unnecessary
If you're on Codex, you probably don't need this. OpenAI ships the official Creative Production and Product Design plugins in the in-app Plugin Directory ("Curated by OpenAI") — if they're available in your region/plan, use those; they're more polished and wire up Figma/Canva/Shutterstock/Picsart/Fal for you.
This bundle is worth installing on Codex only as a fallback (official not rolled out to you yet) or if you want an open, vendor-neutral, hackable version with no proprietary app dependencies. The repo is still a valid Codex plugin:
git clone https://github.com/DKeken/codex-skills-alternative.git
codex plugin marketplace add ./codex-skills-alternative
codex plugin install codex-skills-alternative@codex-skills-alternative-marketplace
Or skip the plugin and just copy the skills (below) — same result, no marketplace.
Claude Code
Source: official docs.
| Scope | Path |
|---|---|
| Personal (all projects) | ~/.claude/skills/<name>/SKILL.md |
| Project (committed to repo) | .claude/skills/<name>/SKILL.md |
# Personal install (all 19)
mkdir -p ~/.claude/skills
cp -R skills/* ~/.claude/skills/
# Project install (this repo only)
mkdir -p .claude/skills && cp -R skills/* .claude/skills/
Claude Code watches the directory live — no restart needed. Invoke with /design-get-context or let it auto-trigger by description.
opencode / Codex CLI
opencode and Codex read the universal .agents/skills/ path plus their own dirs.
| Tool | Personal path |
|---|---|
| opencode | ~/.config/opencode/skills/<name>/SKILL.md |
| Codex CLI | ~/.codex/skills/<name>/SKILL.md |
| Universal (both + others) | ~/.agents/skills/<name>/SKILL.md |
# opencode (global)
mkdir -p ~/.config/opencode/skills && cp -R skills/* ~/.config/opencode/skills/
# Codex CLI (global)
mkdir -p ~/.codex/skills && cp -R skills/* ~/.codex/skills/
# Or the portable path both pick up:
mkdir -p ~/.agents/skills && cp -R skills/* ~/.agents/skills/
Restart Codex after copying so it picks up new skills.
Cursor
Source: Cursor docs. Cursor is project-scoped (no personal dir) but also reads ~/.cursor/skills/ and, for compatibility, .claude/skills / .codex/skills / .agents/skills.
| Scope | Path |
|---|---|
| Project | .cursor/skills/<name>/SKILL.md |
| Global | ~/.cursor/skills/<name>/SKILL.md |
# Project install
mkdir -p .cursor/skills && cp -R skills/* .cursor/skills/
Then reload: Cmd/Ctrl+Shift+P → "Developer: Reload Window". Skills appear in Settings → Rules → "Agent Decides". Invoke with /design-audit or by description.
You can also import from GitHub: Settings → Rules → Add Rule → Remote Rule (GitHub) → paste this repo URL.
Gemini CLI / GitHub Copilot / others
These follow the same SKILL.md standard and read ~/.agents/skills/ (or their vendor dir). Use the universal path:
mkdir -p ~/.agents/skills && cp -R skills/* ~/.agents/skills/
Path reference
| Agent | Personal | Project |
|---|---|---|
| Claude Code | ~/.claude/skills/ | .claude/skills/ |
| opencode | ~/.config/opencode/skills/ | .opencode/skills/ or .agents/skills/ |
| Codex CLI | ~/.codex/skills/ | .codex/skills/ or .agents/skills/ |
| Cursor | ~/.cursor/skills/ | .cursor/skills/ |
| Universal | ~/.agents/skills/ | .agents/skills/ |
Wiring the tools
These skills name capabilities generically. Map them to whatever your agent has:
| Skill needs | Wire to (examples) |
|---|---|
| Image generation / edit | DALL·E, GPT-Image, Gemini Imagen, FLUX, Stable Diffusion, Midjourney, or any image MCP/CLI |
| Browser automation | Playwright MCP, Puppeteer, Chrome DevTools |
| Web fetch / search | any fetch/search MCP, curl, Tavily, Exa, Firecrawl |
| Vision / image read | your agent's native image-reading tool |
If a capability is missing (e.g
// HOW IT'S BUILT
KEY FILES