⏳ This skill is pending AI review.
Scores will appear once the review pipeline completes.
channel-expert
Use when a B2B SaaS founder needs to choose, prioritize, or rebalance customer acquisition channels — deciding outbound vs inbound, paid vs PLG, where to put marketing budget, or sanity-checking CAC, LTV:CAC, and payback. Also for channel-specific playbooks (cold email, LinkedIn, paid social, community, partnerships) and channel-mix audits. Not for closing tactics (use sales-skill) or copy (use copywriter-skill).
Choose how to use this skill
You do not need every option. Choose the path your AI client supports. The stable page stays the same; versioned files are immutable.
1. Native installer
This listing has no registered native installer command. Use the complete package or source fallback below, depending on what your client supports.
Do not guess an installer command or replace an existing version without reviewing the diff.
2. Complete package recommended
Download the ZIP when available. It includes SKILL.md plus the references, security notes and version metadata.
No complete ProSkills package is published for this listing yet.3. Prompt-only
Copy the prompt above when the agent can read the stable page or when you want to adopt the workflow without installing a skill.
Need only the instruction file?
Download SKILL.md only if your client requires a single file. The complete ZIP is safer for a full installation because it preserves the references and release context.
No path installs or executes anything by itself. Your agent still needs access to the project files. Before updating, compare the installed version and review the diff.
// RATINGS
// README
Founder Skills
Agent skills for founders — covering GTM, product, engineering, design, and content.
Built by a three-time founder who scaled an open-source authorization platform to Fortune 100 companies and acquisition. These skills encode hard-won playbooks into reusable Agent instructions.
Install
# Browse available skills
npx skills add firatcand/founder-skills --list
# Install a specific skill
npx skills add firatcand/founder-skills --skill copywriter-skill -a claude-code
# Install multiple skills
npx skills add firatcand/founder-skills --skill sales-skill --skill product-position -a claude-code
# Install all skills
npx skills add firatcand/founder-skills --all -a claude-code
# Install globally (available in every project)
npx skills add firatcand/founder-skills --skill copywriter-skill -g -a claude-code
Alternative installer (cross-agent — works with Cursor, Windsurf, Aider, Codex too):
npx openskills install firatcand/founder-skills
Skills
Go-To-Market
| Skill | What it does |
|---|---|
| sales-skill | B2B SaaS sales execution — discovery, demos, objection handling, MEDDPICC, deal reviews, negotiation |
| prospecting | ICP definition, account tiering, cadence design, cold calling, LinkedIn outreach, signal-based selling |
| channel-expert | Acquisition channel strategy — CAC benchmarks, channel selection, outbound vs inbound, budget allocation |
| product-position | Positioning, messaging hierarchy, competitive framing, category design, strategic narratives |
| copywriter-skill | Clarity-first commercial copy — landing pages, emails, CTAs, headlines. Grounded in Ogilvy, Zinsser, Hopkins |
| seo | SEO & AEO for early-stage startups — keyword strategy, technical audits, schema markup, AI citation optimization |
| plg-skill | Product-Led Growth — freemium/trial design, activation metrics, PQL definitions, viral loops, PLG readiness |
| pricing | SaaS pricing strategy — value metrics, tier design, packaging, WTP research, pricing page optimization |
Product & Engineering
| Skill | What it does |
|---|---|
| product-spec | PRDs, feature specs, user stories, acceptance criteria. Includes spec audit mode |
| software-architect | Architecture decisions — monolith vs micro, database selection, CQRS, tech stack tradeoffs. Fowler, Richardson, Kleppmann |
| devops | Cloud architecture, CI/CD, Kubernetes, IaC, observability, SRE, platform engineering |
| data-analysis | Product and GTM analytics — funnels, cohort retention, A/B testing, dashboards, metric design |
Design
| Skill | What it does |
|---|---|
| design | UI/UX audits, design specs (spacing, type scale, color tokens, grids), and brand foundations (logo systems, palette/type pairing, guidelines) — for non-designers. Hands off to frontend-design for code |
Content
| Skill | What it does |
|---|---|
| script-writer-skill | Video and podcast scripts — TikTok, Reels, YouTube Shorts/long-form, hooks, retention, CTAs |
| motion-picture | Video production planning — storyboards, shot lists, color scripts, pacing, animation principles |
How Skills Work
Each skill is a SKILL.md file with optional references/ for deep knowledge bases. Claude Code loads the skill description into context at all times (for triggering), then reads the full SKILL.md + references only when the skill activates.
skill-name/
├── SKILL.md # Orchestration layer (frontmatter + instructions)
└── references/ # Deep knowledge bases loaded on demand
└── knowledge-base.md
Skills follow Anthropic's Agent Skills specification.
Manual Install
If you prefer not to use the CLI:
# Clone the repo
git clone https://github.com/firatcand/founder-skills.git
# Symlink a skill into Claude Code
mkdir -p ~/.claude/skills
ln -s $(pwd)/founder-skills/copywriter-skill ~/.claude/skills/copywriter-skill
Or for project-level:
mkdir -p .claude/skills
ln -s /path/to/founder-skills/copywriter-skill .claude/skills/copywriter-skill
License
MIT
// HOW IT'S BUILT
KEY FILES