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Scores will appear once the review pipeline completes.
backlink-audit
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Choose how to use this skill
You do not need every option. Choose the path your AI client supports. The stable page stays the same; versioned files are immutable.
1. Native installer
This listing has no registered native installer command. Use the complete package or source fallback below, depending on what your client supports.
Do not guess an installer command or replace an existing version without reviewing the diff.
2. Complete package recommended
Download the ZIP when available. It includes SKILL.md plus the references, security notes and version metadata.
No complete ProSkills package is published for this listing yet.3. Prompt-only
Copy the prompt above when the agent can read the stable page or when you want to adopt the workflow without installing a skill.
Need only the instruction file?
Download SKILL.md only if your client requires a single file. The complete ZIP is safer for a full installation because it preserves the references and release context.
No path installs or executes anything by itself. Your agent still needs access to the project files. Before updating, compare the installed version and review the diff.
// RATINGS
Not yet listed on ClawHub or SkillsMP
// README
NotFair Plugin
Open-source SEO, GEO, and marketing skills for AI agents.
The NotFair Plugin gives Claude Code, Codex, Hermes, and other compatible agents practical marketing workflows they can follow—not another generic prompt collection. Use it to audit a site, investigate a traffic drop, analyze GA4 and Search Console, find wasted ad spend across Google, Meta, X, LinkedIn, Reddit, and TikTok, operate connected WordPress and GoHighLevel accounts, build campaign plans, and make reviewable changes.
Each skill has one discoverable skills/<name>/SKILL.md entry point. It loads a readable WORKFLOW.md in the category folder, with supporting references, scripts, and evals where needed. Inspect it, adapt it, or contribute a better workflow.
What your agent can do
| Area | Examples |
|---|---|
| SEO | Full-site and page audits, keyword research, content planning, technical SEO, schema, local SEO, international SEO, e-commerce SEO, and regression monitoring |
| GEO / AEO | Improve content for citation and visibility in ChatGPT, Perplexity, Gemini, Claude, and Google AI Overviews |
| Paid media | Plan, review, and optimize cross-channel campaigns with explicit budgets, measurement, and approval boundaries |
| Google Ads | Audit accounts, analyze search terms, manage keywords and budgets, write RSA copy, plan assets, and diagnose landing pages |
| Meta Ads | Review Facebook and Instagram performance, diagnose creative fatigue, assess audiences, and create evidence-based creative briefs |
| X Ads | Analyze campaigns and line items, review conversion performance, manage targeting and creative, and execute approved changes |
| LinkedIn Ads | Connect B2B media to lead quality, analyze campaign groups and campaigns, and manage targeting, creative, conversions, and leads |
| Reddit Ads | Analyze campaigns, ad groups, and ads, review conversions and audiences, and execute approved Reddit Ads changes |
| TikTok Ads | Analyze connected TikTok advertisers, review delivery and creative performance, and execute approved campaign changes |
| WordPress | Read and update connected WordPress content, media, comments, design, settings, plugins, and approved site changes |
| GoHighLevel | Read contacts, conversations, opportunities, and calendars, then make only explicitly requested CRM changes |
| Analytics | Query live GA4 and Search Console data, compare complete periods, inspect URLs, manage sitemaps, and update supported measurement configuration |
| Content | Turn search demand into editorial plans, briefs, articles, landing pages, metadata, and structured data |
The NotFair Plugin currently ships 48 skills across SEO, GEO, paid media, advertising platforms, analytics, WordPress, CRM, and cross-model review.
Quick start
Claude Code
Install the NotFair plugin from its marketplace:
/plugin marketplace add nowork-studio/notfair-plugin
/plugin install notfair@nowork-studio
Then ask for the workflow you need:
/notfair:seo-analysis
/notfair:geo-optimizer
/notfair:google-ads-audit
/notfair:meta-ads-creative
/notfair:paid-ads-x
/notfair:google-analytics
/notfair:search-console
You can also use plain language:
Audit my site and tell me why organic traffic fell.
Find pages that could earn citations in AI answers.
Review last month's ad spend and show me the safest opportunities to improve ROAS.
Cursor
Install NotFair from Cursor's plugin marketplace. The plugin loads the open-source marketing skills in this repository and registers one hosted NotFair MCP connection. Complete the browser OAuth flow when Cursor prompts you, then ask Cursor to audit an ad account, analyze GA4 or Search Console, or run one of the SEO and GEO workflows listed below.
For local testing before the marketplace listing is available, clone this repository into Cursor's local plugin directory:
git clone https://github.com/nowork-studio/notfair-plugin.git ~/.cursor/plugins/local/notfair
Restart Cursor after installing or updating the local plugin.
Kiro Powers
Install the public repository as a custom power from Kiro's Powers panel, or
find NotFair in the Powers registry after its listing is approved. The root
plugin.json and mcp.json follow the Agent Plugins
1.0 specification.
Gemini CLI
Install the extension directly from GitHub:
gemini extensions install https://github.com/nowork-studio/notfair-plugin
The extension loads the repository guidance and the universal NotFair MCP. Run
/mcp auth NotFair in Gemini CLI when authentication is requested.
Codex, Hermes, and other agents
Install the universal NotFair plugin directly through Codex:
codex plugin marketplace add nowork-studio/notfair-plugin --json && codex plugin add notfair@nowork-studio --json && codex mcp login NotFair
Codex installs the skills, registers one NotFair MCP connection, and opens its OAuth flow. If you prefer a workspace-local checkout, clone the repository and open it as a workspace; AGENTS.md maps marketing requests to the right skill.
git clone https://github.com/nowork-studio/notfair-plugin.git
cd notfair-plugin
If the nowork-studio marketplace is already configured, refresh it instead:
codex plugin marketplace upgrade nowork-studio --json && codex plugin add notfair@nowork-studio --json && codex mcp login NotFair
For host-specific setup, give your agent INSTALL_FOR_AGENTS.md, or paste:
Retrieve and follow the instructions at:
https://raw.githubusercontent.com/nowork-studio/notfair-plugin/main/INSTALL_FOR_AGENTS.md
Why skills instead of one giant marketing agent?
Marketing work gets unreliable when every request goes through the same vague prompt. The NotFair Plugin splits the work into focused, testable procedures.
- Specialized: each skill has a defined job, required inputs, decision rules, and output format.
- Evidence-led: live-data workflows use Search Console, Google Analytics, Google Ads, Meta Ads, X Ads, LinkedIn Ads, Reddit Ads, TikTok Ads, WordPress, or GoHighLevel instead of guessing from generic best practices.
- Safe by design: read-only review comes before mutation, paid-media changes stay explicit, and unsupported capabilities are never implied.
- Host-agnostic: the canonical skills are plain files, not logic trapped inside one agent runtime.
- Forkable: everything is MIT licensed, so teams can review and adapt the workflows to their own standards.
Skill catalog
SEO and GEO
| Skill | What it does |
|---|---|
seo-analysis | Audits a full site with Search Console and crawl data, then prioritizes the highest-impact fixes. |
seo-page | Performs a deep audit of one URL for intent, content, structure, and on-page SEO. |
content-writer | Writes or improves search-led articles, landing pages, and service pages. |
content-planner | Turns Search Console opportunities into a prioritized, dated editorial calendar. |
keyword-research | Builds a keyword universe, classifies intent, and organizes topic clusters. |
meta-tags-optimizer | Improves titles, meta descriptions, Open Graph tags, and SERP click-through potential. |
schema-markup-generator | Creates and validates JSON-LD structured data. |
broken-link-checker | Finds broken internal and external links and reports site-health issues. |
geo-optimizer | Audits and rewrites co |
// HOW IT'S BUILT
KEY FILES